The concept relied on specific shapes for each sub-campaign, in specific color: Green for ANALYTICAL CHEMISTRY Yellow for LIFE SCIENCES and Blue for INNOVATION. All three shapes are distinctively different from each other, but related, due to their multi-line construction. This served both as a canvas and both as aRead More →
LinkedIn carousel Ad created for Avantor’s LIFE SCIENCES sub-campaign initiative, part of Total Science Solutions global campaign. The artwork concept is explained in this post -> https://claudiu.cvrj.ro/artwork-concept-for-avantors-total-science-solution-campaign/ Read More →
LinkedIn carousel Ad created for Avantor’s Analytical Chemistry sub-campaign initiative, part of Total Science Solutions global campaign. The artwork concepts is explained in this post -> https://claudiu.cvrj.ro/artwork-concept-for-avantors-total-science-solution-campaign/Read More →
Classic Ads created for Avantor Sciences – Print and OOH mediums. Read More →
PPT deck created for client meetings, where Sales showcased the equipment services offered by Avantor, in addition to the Products portfolio.Read More →
Booth design created for Ritter Germany, a sub-brand part of Avantor’s portfolio of smaller BioScience companies with separate identities and market presence. This design was needed for ESCMID 2025 – the Congress of the European Society of Clinical Microbiology and Infectious Diseases. Read More →
This project asked for 3 short videos on three main directions: R&D, Operations and Sales. These three videos channeled the viewer to go watch a longer format video, designed to attract and convince new talent to apply for positions inside Avantor. For Research and Development: For Operations: For Sales:Read More →
For the Avantor Euro Sales Conference 2025 (Lisbon), the company partnered with the Portuguese Red Cross and other charities to use this event for a very visible goal in Corporate Social Responsibility: the conference attendants would play the central role in manufacturing & deploying a Guinness World Record for SocialRead More →
Video presentation done to show shareholders, press and open public, the progress and inauguration of the new Avantor factory in Gliwice, Poland which became operational this year. Internally known as location/site Neptune, this factory is an large extension of the existing site, adding a multiplied throughput to Avantor’s production capacityRead More →
I’ve worked also in the wedding industry; the filming was done by me and editing also by me. This is a snapshot of my editing in DaVinci Resolve: And this is the logical diagram of the such project before starting to edit: I shoot only on SONYRead More →
This was the build process for a very specific ad request, an unusual one – an ad inspired from old ads of the ’60s and ’70s. Called long-form Ads, they rely heavy on large pieces of text, besides slogan and keyvisual, as you can see in the example below. MyRead More →
An eLearning project I was involved with, for REWE Group Romania, to create a comprehensive e-course regarding financial regulations and its specific topics, such as Money Laundering. This snapshot shows the flow of such e-course, and it relied heavily on visual representations and infographics.Read More →
Since I also teach social latino dances – mainly Kizomba, a tango-inspired, afro-carribean dance style – it was natural for me to create the dance course artworks & ads myself. I used Blender to created the 3D text Applied materials and illuminated the construction in Light Tracer RenderRead More →
A Photoshop composite that included a 3D render of the eVTOL aircraft. This GiF show each stage of the build. Read More →
A composition created for a targeted campaign of Honeywell towards Air India officials to establish sales opportunities and contacts. The image had to convey India from the first glance, the architectural arcade element was the way to accomplish this goal, , so I created a fake photo a view fromRead More →
A cinemagraph is a mixed shot, having a moving element inside a still frame. Format is exclusively GIF. Read More →
This composite shot was created as a specialized artwork for a large wall inside Honeywell’s exhibitor chalet at Dubai Air Show 2023. (A separate post about the chalet’s design can be foundhere – https://claudiu.cvrj.ro/dubai-air-show/) The shot features an Urban Air Mobility eVTOL (electric Vertical Take-Off and Landing) aircraft — inRead More →
The Dubai Airshow is a prestigious biennial aerospace event held in Dubai, UAE. The most recent edition featured 1,400 exhibitors from 98 countries, 190+ aircraft displays, and 350+ speakers. For this event, Honeywell secured a premium expo booth in the form of an outdoor chalet with two levels. We were presentedRead More →
Mission: to create a key visual for the recruitment campaign of the Next-Gen aircraft engine. I used a 3d model for this composite shot, and the task was to make people recognize a turbine engine, but not know exactly if it’s a helicopter engine, biz jet or another classRead More →
The Dubai Air Show is one of the most important aeronautics event in the world, and Honeywell has an already traditional presence there with a chalet-type expo booth. Honeywell’s 2023 presence required custom key visuals, so I proposed to use a composite shot of Honeywell’s Boeing 757 testbed aircraft placedRead More →
This catalogue is a specialized one for the avionics chapter of Honeywell aerospace offering, a very niched one, since it is focused to Boeing 777 passenger airplane. Read More →
This project involved full booth expo artwork design for wrapping, and it was Europe’s biggest Defense Industry Tradeshow, so it had to look very defense related, but not overly militaristic. Space based communications was a big selling point from Honeywell, so the artwork for that business sector took the firstRead More →
This layout was created for a Linkedin series of posts before the event, to build up awareness about Honeywell’s presence at the Paris Air Show, the biggest aerospace event in the world, on par with Farnborough Air Show and Dubai Air Show. Read More →
